Ononiwu, Martina, Tony Isioma Azonuche, Onum Friday Okoh, and Joy Onma Enyejo. 2023. “AI-Driven Predictive Analytics for Customer Retention in E-Commerce Platforms Using Real-Time Behavioral Tracking”. International Journal of Scientific Research and Modern Technology 2 (8). India:17-31. https://doi.org/10.38124/ijsrmt.v2i8.561.